Our History
THE BACARDÍ STORY
From a family dream in 1800’s
Cuba, to celebrating the moments that
matter today to our global community…
In 1862, after 10 years of perfecting his rums, Don Facundo Bacardí Massó introduced the world to his BACARDÍ Carta Blanca rum. A sublime rum for cocktails, it doesn’t dominate other flavours nor does it disappear when mixed. Perfect for classic rum cocktails like the Mojito.
Floral and fruity, BACARDÍ Carta Blanca rum serves up orange blossom, lavender and rose, teamed with apricot, lime, light coconut and ripe banana.
Almonds and fruit
Smooth and creamy
Dry, clean, fresh
This distinctive spirit is aged in American white oak barrels and shaped through a secret blend of charcoal for a distinctive smoothness, making it perfect for classic rum cocktails.
BACARDÍ Carta Blanca is a light and aromatic white rum with delicate floral and fruity notes, ideal for mixing.
In 1898, American mining engineer Jennings Stockton Cox created the Daiquirí. Dining with a colleague, he mixed three local ingredients – lime juice, sugar and BACARDÍ Carta Blanca – with ice and chilled water.
Like many of the world’s greatest pairings, a rum and cola is best if made with ‘the original’ BACARDÍ.
The origin of the name ‘Mojito’ is shrouded in mystery. Some believe it comes from ‘mojar’, the Spanish verb ‘to wet’, whilst others say it comes from the West African word ‘mojo’ meaning to place a spell.
The national cocktail of Puerto Rico, its creation is credited to Ramón ‘Monchito’ Marrero, a bartender at the Caribe Hilton Hotel’s Beachcomber’s Bar in San Juan. He first mixed it on August 15th, 1954.
A rum destined for mixing. Unleash a world of new flavours and experiment with BACARDÍ Carta Blanca white rum in all your favourite cocktails.
A soft sway, or a lively dance. We have something for everyone. Follow us on social to stay up-to-date with the latest BACARDÍ news.
From Air Mail to Zombie, do you know your BACARDÍ alphabet?
If you enjoy this rum, here’s our recommendations of other BACARDĺ rums we think you’ll like
Glasses. Squeezers. Cocktail kits. Discover everything you need to create standout BACARDÍ cocktails.
White rum is usually a light-bodied variant with a soft, sweet taste. It’s often used in light refreshing cocktails, especially favourites, like the Mojito and Daiquiri.
Many think that, since rum is made from sugar cane, it must be sweet. But rum comes in a range of sweetness, from barely-there to an all-out sugar rush.
Rum is made using only three ingredients: molasses from sugarcane, yeast and water. Ingredients are fermented, then distilled, aged, filtered and blended.